Tuesday, January 15, 2013

Starting Up - Do The Hard Stuff

Whatever it is you're starting, a project, a company, a blog, do the hard stuff and let someone else do the easy stuff (from Seth Godin's 2012 Startup School). 

Easy stuff:
  • creating a logo
  • building the product website
  • defining the company name
  • building the thing you build
  • filing the DBA
  • incorporating
  • creating the HR manual
  • hiring and firing
  • strategizing

Hard stuff
  • creating a tribe of followers who believe in you and what you're doing and are sharing it with the world

Do the hard stuff yourself, farm out and spend less time doing the easy stuff.



Hear all the sessions of Seth Godin's 2012 Startup School workshop for burgeoning entrepreneurs on these podcasts produced by Earwolf.